The Eyeful Blog
This is where we share whatever excites our storytellers, presentation designers, or trainers (or, on occasion, gets them hot under the collar).
You might be looking for pithy sales presentation best practice or the very latest thinking on PowerPoint design. If it’s presentation related, chances are you’ll find it on our blog (we’ve even made it searchable to make it quicker and easier to access the good stuff).
Also, check out the Eyeful Vault for a deeper dive into presentation best practice or follow us on LinkedIn and Twitter for up to the minute thinking.
Three Presentation Hacks from Paul McCartney (No, Honestly)
Paul McCartney wrote one of the most beautiful and timeless songs with ‘Blackbird’. Little did he know that at the same time, he was also highlighting the skills and creative flair that underpin successful presentations.
No, really
Revealed! Eyeful’s Secret Sauce
Businesses turn to Eyeful for a whole host of reasons.
Presentation design agency – yep. Interactive sales tools – definitely. Presentation storytelling – 100%. Presentation training course – of course.
But what powers all of this presentation expertise? Let us show you…
Content Creation – All The Gear (But No Idea)
Owning a smartphone doesn’t automatically make you Steven Spielberg. Likewise, having access to PowerPoint doesn’t guarantee that you’re a presentation storyteller or visual designer.
Nope – the tools we have are merely the starting point. Death by PowerPoint was a phenomenon that had nothing to do with the software and everything to do with its misuse. We now face the same challenge with iPhones, Canva, Pitch and other content creation tools. Quantity vs quality – where do you stand?
Hybrid Presenting comes under The Presentation Podcast spotlight
Some of the team join The Presentation Podcast to talk about the launch of the latest Eyeful Insights report – The NEW New Normal: Hybrid Presentations – and the actions business presenters need to be putting in place NOW.
Investing in Talent – Designer Joe’s Eyeful Journey
PowerPoint design is an oxymoron to many. How compelling can creating engaging visuals as part of a corporate storytelling process REALLY be?
In the latest of our Eyeful Journey posts, we shine the spotlight on senior designer Joe Allen. He’s one of many shining Eyeful designer examples of what is possible when you take the blinkers off.
The Dawn of the Hybrid Presentation – Eyeful Insights Report
The concept of ‘hybrid presenting’– simultaneously engaging with audiences online and in the room with you – is relatively new but set to become a significant communication challenge as work practices change and audience engagement patterns evolve.
Then, it seems only natural for this hot but under-investigated area to be the topic of our latest Eyeful Insights report.
Presentation Storytelling – What Would Pixar Do?
Pixar are master storytellers – they can make us laugh, cry and perch on the edge of our seats all within five minutes. So how can we take this expertise and apply it to our own corporate presentations? How can we borrow great storytelling techniques from the masters and apply them to our own business presentations?
The good news is that the key to a compelling story is relatively simple. So we let you in on the secret…
Audience centric presentations – the only shortcut worth following
We won’t make any apologies for the importance we attach to putting audiences front and centre of any business presentation development process. They are by far the most important stakeholder in any presentation (and certainly more important than the presenter).
But how do you find time to dig deeper and build your business presentation around their needs? The temptation is to follow simple segmenting theory but as an example comparing Prince Charles with Ozzy Osbourne will attest, this is flawed. May we suggest something called ‘Audience Heatmapping’?
